Barry Urquhart

Barry Urquhart is renowned internationally for his strikingly accurate forecast of the finish of the economic boom in 2008.

His well documented projection from early in 2006 of a specific date made media headlines around the world and enabled clients to plan for the event …
10.35pm, Sunday 24 August, 2008. It was the closing moments of the Beijing Olympics.

Detailed strategic analysis conducted by Marketing Focus has concluded the changes in the international, national and local economies, as a consequence of the Global Financial Crisis, are structural in nature and not cyclical nor seasonal. This has significant implications for all business and commerce sectors, the sequences of economic recovery and the investment criteria which are and will be applied by corporations, public sector entities and governments.

Barry Urquhart provides unique and timely insights into prevailing economy and marketplace which enable the determination of striking forecasts of the evolving supply, demand and competitive factors.

These have significant implications for:
• Capital adequacy
• Investment criteria
• Product/service mix
• Resources capacity and deployment
• Strategic competitive initaitives

Barry Urquhart is Managing Director of Marketing Focus, a Perth based market research and strategic planning practice, which is retained by client entities throughout the world. He is the author of six top selling books, is a former lecturer in marketing and management at the Curtin University of Technology and has degrees in marketing, political science and sociology.

Barry Urquhart is a regular commentator on consumer and business issues on ABC radio, is featured on a series of interview topics on “Today Tonight” and his article texts are syndicated by 47 magazines throughout the world.